Safe natural care at the cutting edge of science

Innovation & Expertise
for your smile

We improve people’s health and quality of life
by producing unique oral care products

Safe natural care at the cutting edge of science
Make your smile a sensation

Pleasure with effectiveness twice a day

Best sellers
  • Toothpaste
  • R.O.C.S.® Sensitive
  • Repair & Whitening
3,84
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  • Remineralizing
  • Gel R.O.C.S.®
  • Medical Minerals
5,24
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  • Toothpaste
  • R.O.C.S.® Sensitive
  • Instant Relief
3,84
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  • Toothpaste
  • R.O.C.S.® with
  • vegetal peptides
  • BIOCOMPLEX
3,84
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  • Toothpaste
  • R.O.C.S.® Bold
  • Blast of Double Mint
3,84
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  • Toothpaste
  • R.O.C.S.®
  • Teens Strawberry
3,49
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  • Toothpaste
  • R.O.C.S.®
  • Coffee & Tobacco
3,84
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  • Toothpaste
  • R.O.C.S.®
  • Sensation Whitening
4,45
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Every age is special

Targeted solution for different age groups

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Based on natural
active ingredients
Special patented complex
Special patented complex
We develop unique complexes bearing in mind special needs and different age groups.
For different age groups
For different age groups
By developing unique patented formulas we bring the art of innovation to a completely new level. We improve people’s health and quality of life.
Not tasted on animals
Not tasted on animals
We produce cruelty-free products.
Flouride free
Flouride free
We developed formula without fluoride with the  same effectiveness as fluoride ones. That makes our products safe.
Natural ingredients
Natural ingredients
We use mostly natural ingredients that are neutral to human body.
Unique innovative products
Unique innovative products
Our products designed for different age groups given the specifics of various age periods.
Xylitol
Xylitol
Bromelain
Bromelain
Vitamin E
Vitamin E
Active minerals
Active minerals
Quince fruit extract
Quince fruit extract
Calcium
Calcium
Seaweed alginate
Seaweed alginate
Lime Blossom
Lime Blossom
Camomile extract
Camomile extract
Ingredients
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Xylitol
Xylitol

Protects against bacteria and normalizes the microflora

Bromelain
Bromelain

Gently removes dental plaque and reduces inflammation

Vitamin E
Vitamin E

Provides antioxidant protection

Active minerals
Active minerals

Strengthen the enamel, give the teeth back their shine and improve their colo

Quince fruit extract
Quince fruit extract

Provides mild gum care during teeth eruption period and anti-inflammatory effect

Calcium
Calcium

Restores natural shine and increases the enamel's resistance to acid

Seaweed alginate
Seaweed alginate

Prevents sore, red gums, minimizes discomfort, protects oral mucosa, binds toxins.

Lime Blossom
Lime Blossom

Ensures gentle care for teeth while teething, protecting babies gums against sore and red gums

Camomile extract
Camomile extract

Increases gum protection level

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Mineralin complex
Enzyme and mineral bio-complex for 360˚ oral care
XYLITOL

Protects against bacteria and normalizes the microflora composition

BROMELAIN

Gently removes dental plaque and reduces inflammation

MINERALS

Strengthen the enamel, give the teeth back their shine and improve their color

Mineralin complex Enzyme and mineral bio-complex for 360˚oral care
Mineralin complex

Gently removes dental plaque and reduces inflammation

Mineralin complex

Protects against bacteria and normalizes the microflora composition

Mineralin complex

Strengthen the enamel, give the teeth back their shine and improve their color

  • MINERALS
  • XYLITOL
  • BROMELAIN
Mineralin complexin action
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Why R.O.C.S. ?
Impactful products
Impactful products

R.O.C.S.® was established in 2005. Our goal is to create innovative oral care products that could make an impact on the industry. We aim to take the effectiveness of oral care to a new level.

Natural ingredients
Natural ingredients

In our products, we use natural ingredients which are an ideal, well thought-out combination and are proved to be effective in the prevention of cavities and gum disease.

Unique technology
Unique technology

To provide high effectiveness of natural ingredients in our formulas we have developed a unique cold-brew technology.

Customers about us
3

Best toothpaste for me, ROCS brand does not add fluoride to their products which is harmful for the liver, as I have read somewhere, and that's how I found this brand and I have been using it for many years now, it does not 'freeze' my tastebuds and does not make me thirsty and does not cause dry mouth like other toothpastes do, but it does make my teeth whiter!

1

Very good toothpaste very, it feels like your teeth are always clean and no depri is staying on them after food even.

2

Nicest tasting toothpaste I have ever used. Doesn't contain flouride which is great for keeping perioral dermatitis at bay. I am even willing to overpay in order to keep using this paste. Can't really say anything about its whitening prowess - I must admit I wasn't looking out for result and it was not why I keep returning to this paste.

4

Really great I used before bed and help calm teething. We used this before teeth came as practice now it works really well.
Really great product recommended to soo many friends now .

5

product, good to know I'm not poisoning my little one with fluoride! It's quite runny compared to other toothpastes but he seems to not mind the taste :)

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